Owner Case Study
Canary Wharf 2BR Case Study
Managed by Big Ben Suite since March 2024
5.0★
Guest Rating
29
Verified Reviews
~87%
Occupancy
£4,800
Gross / Month
First 90 Days
Performance Timeline
Day 1 – 30
Onboarding & Launch
Full compliance audit (EPC B confirmed, Gas & Electrical certified), professional photography, and premium listing copy shipped across Airbnb, Booking.com, and direct. Smart lock installed for self check-in; linen and consumables stocked.
Day 31 – 60
Pricing & Positioning
Dynamic pricing engine tuned to Canary Wharf corporate demand — weekday mid-term rates for finance contractors, weekend short-stay premiums. First wave of 5★ reviews drove listing rank; nightly rate lifted from £185 to £225.
Day 61 – 90
Hybrid-Let Stabilised
Occupancy settled at ~87% across a blend of short-term (weekends), mid-term (30-day corporate lets) and flexible long-term periodic windows. Superhost status secured; gross hit ~£4,800/mo with fully automated turnover.
The Property
Photo Gallery
Verified Guests
What Guests Say
“What a fantastic host, and what a fantastic place to stay. The view, looking at the city skyline over the River Thames, simply magnificent. Everything as described, everything work…”
“Lovely 2-bed overlooking the Thames. Check-in was easy, Guray communicated well throughout. The apartment was clean and tidy, and had all the amenities required. About a 15 min wal…”
“The apartment was just as described. WiFi worked great. Exceptional view over the Thames with Tower Bridge and St. Paul's just visible in the distance. Direct access to the Thames…”
“Enjoyed our stay here. Lovely view, quiet building, comfy beds, and we always felt safe. Guray was very responsive and seems to genuinely care about his guests' experience. We enjo…”
“Great location, peaceful with a delightful view of the Thames. Taking Uber Boats was very easy and a short walk to Canary Wharf train station.”
“Guray was very friendly and available. The view from the apartment was amazing. We were in a business district — it was really beautiful.”
“Location, hospitality and comfortable rooms were perfect for a guest. Thanks for everything.”
What We Did
The Full-Service Package
Professional Photography
Twilight and daytime Thames-view shots by a London-based interiors photographer — direct uplift in click-through on OTAs.
Listing Optimisation
Title, hero image, and amenity ordering A/B tested across Airbnb & Booking.com to rank for high-intent Canary Wharf searches.
Dynamic Pricing
Nightly rates adjusted against comp-set, event calendar, and lead-time data — capturing premium on finance-sector demand spikes.
Turnover & Linen
Hotel-grade linen rotation, professional clean between every stay, consumables restocked, QC checklist logged per turnover.
Compliance
EPC B, Gas Safety (to 2027), Electrical (to 2027), smoke & CO detectors, Decent Homes certified — fully London-90-day-rule compliant.
The Bottom Line
Traditional AST vs Hybrid-Let
+£26,400 / year
Gross figures. Management fee 20% applied to Hybrid-Let revenue.